“ONE VITA products match all the needs and trading trends in LATAM and have the potential to top the skin-care cosmetic market in the region”, said Nikolay Manolov, Head of the One Ecosystem Marketing Department during the Corporate Event in Mexico. According to him, ONE VITA meets the Mexican beauty market and its specific needs. “Mexico is the second largest Latin American market in the cosmetics and perfumery sector behind Brazil and the third largest producer in the world after the US and Brazil. The beauty market in Mexico has great growth potential, due to the growing purchasing power of the population. The luxury market continues to grow in Mexico, too. It increases consumers’ interest in preventing, not just treating. Therefore, rejuvenating, detoxifying, or moisturizing products, are expected to succeed. The most remarkable trends not only in Mexico but in the world, are anti-aging products and healthy, natural, and environmentally friendly products. ONE VITA includes 5 unique anti-aging products. Our products are natural and healthy, with modern packaging. We do not offer one, but 7 great products, rejuvenating, detoxifying, or moisturizing products, so again we are responding to the interest of buyers in LATAM. ONE VITA offers an innovation in cosmetics”, Mr. Manolov said.
He announced that the company’s goal is LATAM to be one of the global fulfilment centers for the distribution of ONE VITA.
“Fulfillment centers around the world are also to be opened, which will guarantee fast and cheaper delivery to the end user. One such center will be here in Latin America, of course, as this is one of our key markets. We are actively working on concluding a contract with a fulfillment center for Europe, as well as for Asia, which is our other key market at the moment. So some really exclusive news are coming by the end of the year!”, said Mr. Manolov.
